The Importance Of Interior Design In Creating A Luxurious Airport Lounge Experience

10/2/2023

Blue toned Jewel Ocean geometric patterned wallpaper on a wall in an airport lounge interior

Our Jewel - Ocean Wallpaper Can Be Used To Add A Graphical Touch And A Sense Of Calm To Any Interior

If you’re a business executive in charge of airport lounges, you understand the importance of creating a strong brand identity and providing top-notch experiences for your clients. When it comes to airport lounges, this extends to the design of the interior space. A well designed airport lounge can not only enhance your brand image but also provide a comfortable and functional environment for your passengers to relax in before they takeoff. In this blog, we'll explore the role of interior design in creating a luxurious airport lounge experience.

Designing For Branding And Identity In A Luxurious Airport Lounge

The design of an airport lounge is a crucial component of your brand identity. It's the first impression that passengers will have of your company, and it sets the tone for their entire travel experience. A poorly designed lounge can leave a negative impact on your brand, while a well designed lounge can enhance your brand image and create a memorable experience for your clients. With the growing usage and technological advances, durable graphical wallpaper is being applied to more interior spaces as an efficient method of making a space visually unique.

Successful airport lounges have used interior design to reinforce their brand identity and create a unique experience for passengers. For example, Emirates lounge at Dubai International Airport features bold and luxurious design elements that align with the Emirates brand, such as marble flooring, dark wood paneling, and neutral toned luxurious colour palette and finishes. These design elements not only create a sense of luxury, but they also reinforce the Emirates brand and differentiate it from other airport lounges.

Emirates business class lounge interior Dubai International Airport

Emirates Business Lounge At Dubai International Airport

Designing A Luxurious Airport Lounge For Comfort And Functionality

When designing an airport lounge, it's essential to prioritise comfort and functionality for passengers. A comfortable lounge will make the wait before takeoff more enjoyable, while a functional lounge will make the passenger experience more efficient. Some of the key elements of a comfortable and functional airport lounge include:

Lighting: Good lighting is essential for creating a relaxing and inviting atmosphere. It can also be used to highlight specific design elements and create a sense of space.
Seating: Comfortable seating is crucial in an airport lounge. Consider providing a variety of seating options, such as chairs, sofas, and private lounges, to accommodate different needs.
Sustainability: With an increasing focus on sustainability and environmental awareness, incorporating sustainable elements into the lounge design can set your brand apart and demonstrate your commitment to the environment. Consider using locally sourced materials, energy-efficient lighting, and incorporating plants and greenery into the design. Being clever with colour psychology can do the trick too!
Wellness: With the rise of wellness and mindfulness, airport lounges can provide a sanctuary for travellers to recharge and relax before their flight. Consider incorporating elements such as yoga spaces, meditation rooms, and healthy food options into the lounge design.
Layout: The layout of the lounge should be efficient and easy to navigate. It should also allow for privacy and quiet areas for passengers to relax and work. A great way to create zoned spaces can be with using graphical designer wallpaper and luxurious hand made rugs. Both of which use their unique colour and pattern combinations to add personality to different spaces.

Rokusho ROKLDBN wallpaper alternating squares patterns of light brown dark brown on a wall in an interior

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Creating A Sense Of Place Within An Airport Lounge Interior

An airport lounge can be more than just a waiting area; it can be an experience in itself. The design of the lounge can play a significant role in creating a sense of place and making the lounge feel like a destination in its own right. With the growing trend of personalisation, airport lounges can offer a unique and personalised experience for passengers. Consider providing a quiet space for work, a lounge for socialising, or a gaming/play area for families.

Successful airport lounges use local materials, graphical elements (such as art pieces, wallpapers, rugs), and cultural references in their design to create a “grounded” (as we say), unique and memorable encounter for passengers. Two good examples, are the Primeclass Lounge at Muscat International Airport, and the Qatar Airways, Al Mourjan Business Lounge, Hamad International Airport, Doha. Both of which have design nods to cultural references in its design and use of materials, creating a sense of place and a memorable experience for passengers.

Primeclass lounge interior patterned walls comfortable seating Mucat International Airport

The Beautiful Interior Of Primeclass Lounge At Muscat International Airport

Qatar Airways Al Mourjan business lounge interior Hamad International Airport Doha

The Qatar Airways Business Lounge In Doha Uses Pattern Effectively Alongside Its More Corporate Looking Interior. It Would Look Even Better With Some Of Our Rugs, In Our Opinion. Let Them Know!

The Importance Of Interior Design In Creating A Luxurious Airport Lounge Experience

We can confidently conclude that interior design plays a crucial role in creating a luxurious airport lounge experience. From reinforcing your brand identity using colours and textures, to creating a comfortable and functional space for passengers, good interior design can have a significant impact on the passenger experience. When designing an airport lounge interior, consider the role of interior design in branding, comfort, and creating a sense of place. With the right design, you can provide a memorable experience for your clients and enhance your brand image.

Interior design, wallpaper, and rug blog Liverpool

We Bring Hospitality Interiors To Life! We're a Liverpool based interior design studio who specialise in the design of hospitality interiors. We can provide our interior design service throughout the UK. We also design 'Simple | Bold | Graphical | Timeless' products in the form of luxury commercial designer wallpaper and luxury handmade designer rugs. Our unique enriching & healthy wallpapers and rugs can be shipped worldwide and used in ANY kind of interior.